Several business professionals have recognized how powerful a blog can be, when it comes to establishing an identity in their industry. They are also finding that blogs can serve as cost-effective tools for team communications and training, and often contribute to the growth of their business. This is why some people have started to realize the power of combining network marketing and blogging.
Blogs are simply weblogs that consist of sequentially archived information that is maintained by an individual or group of individuals. They can be part of other websites or individual dynamic pages. Most people post text entries to their blog daily or weekly. Hyperlinked text is used to link readers to other websites or information. The use of graphics and videos can also add the appeal of a blog, and allowing comments by the readers can create a more interactive setting.
Blogging can be a powerful tool for establishing a professional identity in a particular industry. It also shows a higher level of commitment, knowledge, and passion when it comes to a business, product or service. An individual’s expertise can shine through while establishing a written history of one’s leadership abilities.
Some people may be hesitant to start a blog, simply because they are not sure what they should write about. First of all, you should post entries about anything that pertains to your business, opportunity, and products or services. Use real-world information that applies to your specific business. Other great suggestions are current industry and technology trends; as well as, proven marketing strategies that may be helpful to your readers. It may also be a good idea to share some personal testimonials, as well as those of clients and other team members.
Blogs can be a cost-effective solution to keeping your current team growing strong. It can serve as a central location for them to find updates, training information, and tips on how to better manage their business. You can add links to additional training sites, or videos for a more personal feel. Your team can also utilize the site as an example of the support and guidance that is available when someone joins your organization.
You can also set up RSS feeds, email subscriptions and other instant notification settings to keep your team current. In addition, if you prefer a more interactive environment, you can enable comments to allow your team to collaborate on ideas that are relevant to each entry. Future readers can often benefit from reading through the comments, and it often prevents having to answer the same questions over and over again.
Keeping your team connected is one way to ensure retention within your organization. They will be constantly exposed to information that will keep the business on their minds, help them realize creative ways to improve their growth and reassure them that they are a part of a strong and supportive organization. It’s a form of positive reinforcement if you will, and the beauty of it is that you can reach your entire team with one single entry.
The power of combining network marketing and blogging can help you create a strong identity among your professional community. It can also be a great way to strengthen your team, through effective communications and effective training. Additionally, your team can experience the growth and retention that is necessary for it to thrive.